ElleAime Campaign

Our recent shoot for Elleaime Jewellery at the Hoxton Lloyd Hotel in Amsterdam captured the essence of pieces designed to move effortlessly through every part of the day. Set against the hotel’s rich textures and modern character, the collection highlighted jewellery with a cross-purpose elegance — striking enough to elevate an evening look, yet understated in form and function for everyday wear. The result is an aesthetic that feels timeless, versatile, and intimately connected to the rhythms of contemporary life.